Fraud. Over 75% of college catalogs are fraudulent. Evidence is found in the photos.

How many college catalogs that come in your mailbox include photos of black and Asian students? Nearly all of them.

A study reveals some embarrassing information that has caught colleges with their pants down in the lower regions of fiction. A few examples…

1. Even when 7.9% of college students are black, college catalogs convey a 12.4% impression.
2. Colleges are defining diversity – brace yourself – with photographs of students with a different skin color. And you thought diversity of thought was the standard. Always with colleges, appearances trump substance. Because colleges are superb marketing machines, they truly believe that your perceptions are more important than their reality. If photos make you conclude their college is “diverse,” then it’s true.
3. Colleges justify their misrepresentations as, “What we’re really saying is that you’re welcome here.” Cynics would add, “…although you don’t qualify to be here.”
4. The old 80/20 rule probably applies: 80% of the truth-in-advertising lies with a little more than 20% of the college catalogs. Translation: to find the truth you have some real digging to do. Do you have the time? The colleges know you don’t.

A student who helped put this study together concluded that the catalogs portray nothing more than “hot chicks and minorities.” Colleges want you to believe they want more male students (who are more apt to drop out, thereby being an economic liability) and minorities (7.9% is a dismal representation of blacks, but it’s a reality colleges accepted a long time ago).

The college catalog photos are now the indicting visuals of college fraud.

Higher education’s most incisive critic, Richard Vetter: “Scholarly preference is becoming less important at the very top schools in terms of admission. Social skills, skin color, athletic aptitude, even sexual preference, are becoming more so, and I think that is a shame.”